Category Archives: Products

Visiting the Lazio Region of Italy

Thursday, June 7, 2012
by Dan Simon

The Lazio Region of Italy is located in the central area of the Italian peninsula and is the divide between the north and the south.  The west coast of this region overlooks the Tyrrhenian Sea.  Since the country of Italy is commonly known as the shape of a boot…  to get an idea of its geographic location just look down at your leg and it would be located just above and below your knee.  The name Lazio (pronounced ‘lattsjo) comes from the Latin, LATIUM.  Lazio is divided into five Provinces – Frosinone (FR), Latina (LT), Rieti (RT), Roma (RM), and Viterbo (VT).

Lazio Region and Provinces

The Lazio region is rich in culture and history perhaps most famously for being the center of the Roman Empire as well it is the world center of the Catholic religion home to the Vatican. The foundation of ancient Rome begins in the 8th century BC.  Outside of Rome this region is mostly plains and hills with a mountain region located in the Province of Rieti.

More than have the population of the entire region live in or around the city of Rome.  Lazio is the third most populated and the second richest region of Italy.  Rome has pioneered many engineering feats that have been the foundation of the technologies we benefit from today.  The area has inspired countless motion pictures like Gladiator.

There is no argument that can be made how much this region has influenced and inspired the world for centuries and that influence has even stretched to Urbanfloor and our Villa Caprisi Collection and hence the name ‘Lazio’  as the name of one of the 8-colors in this collection.  To view photos and get more details simply visit HERE.

Introducing Our Brand New ‘Downtown Series’

Great news everyone!  We just launched a new series of flooring in our Urban Lifestyle Collection called the ‘Downtown Series’ and it is made from one of the most beautiful woods in the world, Acacia which combines a wide blend of rich colors and unusual grain patterns in each plank.

It is available in four colors.  Both in genuine Handscraped or a smooth texture and is sure to bring uniqueness and sophistication into any home or office.

Can we get a  drum roll please?  Introducing the brand new Downtown Series:

Albany:  Mid Brown with warm, creamy grain tones. Smooth Texture.

Albany

Broadway:  Mid Brown with warm, creamy grain tones. Genuine hand- scraped finish with mild chattermarks.

Broadway

Manhattan:  Dark Chocolate with milk chocolate grain tones. Genuine hand- scraped finish with mild chattermarks.

Manhattan

Rochester:  Mid Brown with a hint of red grain tones. Smooth Texture.

Rochester

Who’s being sent to Italy?

So have you ever been to McDonald’s when they do the Monopoly game promotion and ever think to yourself… does anyone ever actually win these contests?

In a previous blog under the Contests section we announced a dealer contest at the Surfaces 2012 trade show at the Mandalay Bay Convention Center in viva Las Vegas, NV.  Dealers at the show could visit our booth and enter into a drawing to win a trip for two to Rome, Italy.  The motivation for the trip was to promote our newest collection Villa Caprisi with an Italian inspired design using brushed European Oak.

Talk is cheap and people want to see it to believe it right?  So here you go.  This is the winner of our Win a Trip to Italy drawing at the Surfaces 2012 trades show:

Shawn Zand of Best Floor from Anaheim, CA

Congratulations to Shawn Zand of Best Floor from Anaheim, CA for being the lucky winner of our Trip for Two to Italy at the Surfaces 2012 Expo!

So you see, people really do win these “thingies” called contests.  Who knows maybe you’re next!  Make sure to follow us on Twitter, Facebook and our website for the latest and the greatest.

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