Daily Archives: August 20, 2014

Urban Floor Releases Brand New Hardwood Flooring Line

Urban Floor is proud to unveil its recent addition to our beautiful collection of hardwood floors: Chêne. Urban Floor now offers 90 spectacular hardwood floors to choose from, spanned across 8 different themed collections.

The release of the Chêne flooring line is a great way to celebrate the recent news of Urban Floor ranking in as one of the top hardwood flooring brands for both price and product availability.

Chêne By Urban Floor – European Oak Hardwood Flooring

chene european oak by urban floor

The brand new collection boasts 7 different selections to choose from that vary in shade: ranging from very light to very dark depending on your preferences. We’re certain that anyone interested will find a flooring choice that perfectly accompanies any existing furniture and colors within your home.

We’re huge advocates of engineered hardwood flooring, and our Chêne new hardwood-flooring line fits the bill. Engineered hardwood floors offer benefits that other flooring choices simply cannot provide.

Plank size is certainly something to consider in selecting a hardwood floor and we took a middle ground approach by carefully crafting the Chêne hardwood floors to feature 7.5-inch wide planks.

All of the Chêne hardwood floors are wire-brushed meaning an industrial grade wire-brush is used to selectively remove the soft grains of a wood’s surface, leaving the hard grains showing. This creates a luminous rustic texture that reveals a hardwood floor’s inner beauty – it’s grain, streaks, grooves, and knots.

The flooring collection is also constructed using fine European Oak, which happens to be one of the most popular wood species used in our culture. European Oak is known for its rich design and functionality – using a special technique that results in a product featuring wider planks and tighter grain patterns.

Whether you’re browsing our new Chêne oak flooring collection or one of our other timeless collections, we’re sure you will find a hardwood floor that exceeds your expectations on both quality and value.

Happy Flooring from Urban Floor!

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